Consumer Protection

Article

Default Effects Under Pay-What-You-Want: Evidence From The Field

Pay-what-you-want pricing is a flexible pricing system which allows consumers to pay any price they want, typically including very small amounts or even $0. A classically selfish consumer might be Read More »

Date: 2013
Author: Hannah Perfecto, Minah H. Jung, Leif D. Nelson, Ayelet Gneezy, Uri Gneezy
Contributor: eb™ Research Team
Article

Squeezed: Effects Of Constraint On Consumer Planning

This research investigates the relationship between different types of consumer planning and resource constraint. The connection between resource constraint and planning has been acknowledged in Read More »

Date: 2013
Author: Philip M. Fernbach, John G. Lynch, Christina Kan
Contributor: eb™ Research Team
Article

Financial Constraint Induces A Shift Toward Material Versus Experiential Purchases Through Long

As people try to spend their money in ways that maximize their happiness, they need to trade off investments in experiential versus material purchases. Past research has shown that money allocated to Read More »

Date: 2013
Author: Stephanie M. Tully, Hal E. Hershfield, Tom Meyvis
Contributor: eb™ Research Team
Article

The Influence Of Time-Interval Descriptions On Goal-Pursuit Decisions

Consumers pursue numerous goals that are linked to particular time frames. Might one's likelihood of agreeing to pursue a goal fluctuate even if nothing about the goal's objective features changes, Read More »

Date: 04/01/2018
Author: Nira Munichor, Robyn A. LeBoeuf
Contributor: eb™ Research Team
Article

Loosing Vs. Gaining Control: Enhancing Feelings Of Control Reduces Present Bias

Consumers regularly make decisions about the timing of their consumption. For instance, they decide how fast to ship an online purchase, when to take vacations, or when to make a large purchase. Read More »

Date: 2013
Author: Kelly (Kiyeon) Lee, Selin A. Malkoc, Derek D. Rucker
Contributor: eb™ Research Team
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