Consumer Protection
Social Class And Prosocial Behaviors
Consumer researchers have long been interested in the association between social class and consumer preferences or “tastes” (Henry and Caldwell 2018; Martineau 1958). They have also shown Read More »
Author: Yan Vieites, Rafael Goldszmidt, Eduardo B. Andrade
Contributor: eb™ Research Team
Nostalgiacising: A Performative Theory Of Nostalgic Consumption
Nostalgia—commonly conceptualized as a longing for the past—plays an important role in shaping contemporary consumer behavior and market offerings (e.g., Belk, Ger, and Askegaard 2003; Brown, Read More »
Author: Ela Veresiu, Thomas Derek Robinson, Ana Babić Rosario
Contributor: eb™ Research Team
A Meta-Analysis On The Endowment Effect In Experiments
While the discussion on the phenomenon of endowment effect has been on-going, it is surprising that few meta-analyses have examined this phenomenon exclusively. Three previous meta-analyses have Read More »
Seeing Brands Through Rose-Colored Lenses: When Fear Of Being Taken Advantage Of Leads To Increased
People often face issues and domains that they do not understand. As such, people are often dependent on experts to manage complex issues (Deci and Ryan 1985; Iyengar and Lepper 2000). In the context Read More »
Trust, But Verify: A Multi-level Examination Of Online Reviews And Persuasion Knowledge
Stories of companies (and pranksters) manipulating online reviews are abound in the news. These actions potentially affect consumer trust not only at the review-level, but also their perceptions of Read More »
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