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Article
Implicit and Explicit Attitudes Toward Sustainable and Non-Sustainable Tourism Destination Images
To explore and analyze explicit and implicit tourist attitudes towards destinations that are trying to project a sustainable image and the ones that are not doing so, a research was performed using a Read More »
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Moral Outrage at Unethical Corporate Behavior
Researchers have recently begun to investigate the emotional reactions that lead to consumer boycotts and have suggested moral outrage as a key emotion. This paper extends our understanding of Read More »
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Emotion and Ethical Decision Making: an Exploratory Study
Ethics reveals to be a growing area of interest in business literature. Based initially on a cognitive-developmental approach, ethical decision making has progressively been understood as a Read More »
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The Emotional Self of Responsible Consumers: An Exploratory Study
Research on moral behavior has emphasized the role of emotions as a constitutive part of moral identity. This paper aims to describe the emotional self of responsible consumers, by identifying the Read More »
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Promoting Sustainable Tourism Products: The Influence of Emotional and Rational Responses to Marketing Communication on Decision-Making
Marketing plays an important role in implementing sustainable tourism. Lately, researchers, policy makers and practitioners have recognized the importance of understanding the promotion of Read More »
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Does Economic Animosity Affect Country Image and Tourism Behavior? A Study on the Perception of Germany in Italy and Spain During the Euro Crisis
This paper investigates the impact of economic animosity and nationalism on tourists’ behavior. Drawing from the literature on animosity, consumer ethnocentrism/ nationalism, and country image, it Read More »
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Guilt Decreasing Marketing Appeals: the Efficacy of Luxury Vacation Advertising among Chinese tourists
Guilt is relevant to a variety of consumption experiences and marketers have used advertising to arouse guilt as a way to stimulate sales. However, the ability of advertising to decrease guilt has Read More »
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Will I taste it if It’s Good for the Planet? Proenvironmental Perceptions and Values as Drivers to Counter-Cultural/counter-Attitudinal Food Product trial, the Case of Entomophagy in western Countries
As western consumers become more and more sensitive to the new societal and environmental stakes, the question still remains whether this has an effect on their consumption choices and behaviors. Read More »
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