Locals as Migrants in German Unification and Acculturation: How Nostalgia Enchants the Former East
Consumer acculturation is commonly understood as a process of physical movement and the resulting adaptation to the cultural environment in one country by persons from another country (Peñaloza
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2013
• #Culture and Lifestyle
Generations at the Mirror: First and Second Generation of Turkish Consumers’ Home Country Nostalgia
Migrants, as well as their children, typically live in a ‘hyperethnicized’ world. Institutional pressures coming from the outside— the dominant society as well as the ethnic communities
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Fiddler on the Street: How Roma Refugees Enact Host Cultural Images of Nostalgic Otherness
Gabriela’s reflexive remark illustrates the important institutional influence of local stereotypes and attitudes about ethnic minorities on the lived experiences of migrant consumers. The Canadian
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Camaraderie in Crime: Shared Self-control Decisions and Affiliation
Self-control decisions very often involve an element of both social influence and social consequence, and consumers exhibiting high levels of self-control experience greater social acceptance for a
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2013
• #Culture and Lifestyle
Anticipated Sharing and Preference for Hedonic Products
Consumption situations in which people share products with others are common (Belk 2010). For example, people may share an appetizer at dinner with a friend or share household items with a roommate.
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2013
• #Personal Choice
Consuming Functional Innovations: Are Utilitarian Behaviors Enhanced or Undermined?
A frequent practice in marketing is the introduction of products with new functionality; that is, a product is modified with attributes that afford consumers with additional opportunities for action
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2013
• #New Products and Services
“So Cute I Can Eat it Up”: Priming Effects of Cute Products on Indulgent Consumption
This research examines exposure to cute products – a previously unexplored factor that might affect the extent to which consumers engage in indulgent consumption. Companies market cute products in
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2013
• #Marketing Messaging
Sex Hormones & Economic Decisions: The Effect of Testosterone on Financial Risk Depends on Social Context
Does testosterone influence risky decisions in economic and social domains? There has been recent speculation in the media that testosterone drives risky decisions, and that the Great Recession
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2013
• #Personal Choice