Who’s Driving This Conversation? Systematic Biases in the Content of Online Consumer Discussions
Consumers rely on online word of mouth to make consumption decisions partly because they believe the information provided helps them make better-informed decisions. However, participants in online
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2013
• #Disinformation
Understanding the Psychology of Scarcity: When Limited Resources Prompt Abstract Thinking
Scarcity is a prevalent condition that characterizes human existence. Mankind has regularly experienced periods of famine and draught (Chakravarthy and Booth 2004), modern economies often must cope
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2013
• #Social Impact
The Effects of Resource Scarcity on the Ideal Female Body Size
When it comes to women’s body ideals, is it true that thin is in? Or is shapely sexy? The answer to this question varies considerably across cultures. Although ultra-thin female models are
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2013
• #Culture and Lifestyle
Planning Under Paucity: Responses to Resource Scarcity Threats Depend on Childhood Environments
Financial planning is pervasive in consumers’ lives. Not only does it impact how we spend money in our everyday lives, but it also has a profound effect on wealth accumulation and retirement
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2013
• #Social Mobility and Equity
The Product to Space Ratio Effect: How Store Density Influences Perceptions of Scarcity and Product Preference
Past research has shown that consumers use cues in the retail environment when making inferences about the properties of a product (Zeithaml 1988). In this work, we investigate an important aspect of
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2013
• #Marketing
Mere Exposure to Money Motivates Goal Attainment
How do people achieve their goals? Goal performance has been linked to goal setting, dedication to achieving the goal, self-perceptions of being able to achieve the goal, and the goal’s value to
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2013
• #Ethical Culture
Can Consumers Make Affordable Care Affordable? The Value of Choice Architecture
In less than a year, on January 1, 2014, tens of millions of Americans, along with members of Congress, will participate in a grand experiment in consumer choice: They will select health insurance
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2013
• #Consumer Protection
Enhanced Desire for Product Choice in Response to Monetary Scarcity
While consumers are well-accustomed to having the freedom to choose among alternatives, they often find themselves in situations in which their choice freedom is restricted. A theory apt to deal with
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2013
• #Personal Choice