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Article
The Power to Control Time: How Power Influences How Much Time (You Think) You Have
Time is commonly described as the “ultimate resource.” Unlike other resources, such as food or money, time is constantly being spent and can never be replaced. Because of the irreplaceable nature Read More »
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Social Media Monetization Policy in Nigeria: Increasing Consumer Engagement in Digital Marketing with AI
A key component of digital marketing today is social media monetization, which helps businesses and content creators to make money while increasing customer interaction and product branding. Targeted Read More »
Article
Of Revelations and Iron Hands: Unexpected Effects of Sensitive Disclosures
In this paper, we investigate the effect of sensitive disclosures on the impressions one will form of others who made similar disclosures. Using both observational and experimental data, we find Read More »
Article
Charitable Giving to Controllable Misfortunes: The Role of Deliberation and Victim Identifiability
Causal controllability is the degree to which an observer of another person’s misfortune perceives that misfortune to be the fault or responsibility of the person in need of help. When a person Read More »
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The Top-Ten Effect: Consumers’ Subjective Perceptions of Rankings
Lists of ranked items (e.g., Business Week’s top 25 MBA programs, Car and Driver’s top 10 cars) are ubiquitous in Western culture. From a consumption standpoint, there is considerable evidence Read More »
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Walking Away from Compensatory Consumption: Self-Acceptance Changes Threat Appraisal
Consumer behavior researchers have documented that individuals frequently try to avoid threatening information by engaging in compensatory consumption—the increased purchase of or actual Read More »
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How Incidental Affect Alters Subsequent Judgments: Insights From Behavioral, fMRI, and Psychophysiology Studies
People do not have stable, coherent and readily accessible preferences that can be reliably measured through self-report. Instead, judgments are constructed on the spot and recent, contextual factors Read More »
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Physiological Correlates Of Effects Of Prior Outcomes On Risky Choice
The question of how prior outcomes influence risk preferences is central to all sequential decision settings. A wealth of evidence has shown that such influences are poorly described by subjective Read More »
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