Culture and Lifestyle

Article

Strategies To Cope With Social Identity Threats: Defending The Self Without Sabotaging Self-Control

Consumers often encounter situations when important aspects of their identities are negatively evaluated and threatened. Imagine a sports fan who watches his beloved team lose to an objectively Read More »

Date: 2013
Author: Hristina Dzhogleva, Nicole Verrochi Coleman
Contributor: eb™ Research Team
Article

Embodied Cognition And Social Consumption: Self-Regulating Temperature Through Social Products And

Extant embodied cognition research suggests that individuals can reduce a perceived lack of interpersonal warmth by substituting physical warmth, and vice versa. We suggest that this behavior is Read More »

Date: September 2013
Author: Seung Hwan (Mark) Lee, Jeff D. Rotman
Contributor: eb™ Research Team
Article

Motivated Recall And The “Rosy View” In Retrospective Evaluations

Academics and stand up comics alike have noted the sometimes extraordinary divergence of retrospective evaluations from an actual experience. Academics, for their part, have presented ample evidence Read More »

Date: 2013
Author: Robert Latimer, Priya Raghubir
Contributor: eb™ Research Team
Article

Re-Fashioning Kate: The Making Of A Celebrity Princess Brand

We illustrate the processes wherein a celebrity’s appropriation of fashion discourse transforms the celebrity brand from an 'ordinary' individual to an 'extraordinary' celebrity which rests on the Read More »

Date: 10/2013
Author: Ashleigh Logan, Kathy Hamilton, Paul Hewer
Contributor: eb™ Research Team
Article

Sentimental Social Roles And The Objects That Elicit Them

The history of objects as carriers of culture has been noted by anthropologists since the early 20th century (De Saussure 1915) and that objects have a social meaning for their possessors and users Read More »

Date: 2013
Author: Lindsay R. L. Larson, T. Andrew Poehlman
Contributor: eb™ Research Team
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