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Article
Why do Wine Producers seek a Fairtrade Certification?
Fairtrades engagement in South Africa is unique as it emerged from an initiative of local producers seeking the certification in 2003. Since then, the number of Fairtrade wine farms has steadily Read More »
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A STUDY ON THE FACTORS INFLUENCING THE PERCEPTION OF ETHICAL BRANDING AMONG GENERATION Y CONSUMERS IN MALAYSIA
As Malaysia strives to achieve the developed nation status in 2020, the society is naturally becoming more sophisticated. They have become more conscious and concerned about what they consume as well Read More »
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Corporate Reputation: Corporate Ethics and the Partner Network
This paper seeks to view corporate ethics from a network perspective. The authors examine the extent to which ethics can constitute an organisational resource and whether operating in an ethical Read More »
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Consumer Ethicality Perception and Legitimacy: Competitive Advantages in COVID-19 Crisis
The article aims to analyze the cause-effect relationship between Brand Ethicality Perception (CPE), legitimacy and purchase intention during the COVID-19 first wave, taking into consideration the Read More »
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A CRITICAL EVALUATION INTO THE ROLE OF ETHICS IN CLOTHING PURCHASE DECISIONS
Consumer awareness and interest in ethical issues is growing with sustained and significant rises in sales of ethical products (L. Vickery (personal communication, January 12, 2007); The Co-operative Read More »
Article
Social work promoting community and environmental sustainability: A workbook for global social workers and educators (Volume 3)
Incredible work is being done all over the world by social workers addressing issues at the nexus of community and environmental sustainability. Whether you are a longtime supporter of social workers Read More »
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The magic of ethical brands: Interpassivity and the thievish joy of delegated consumption
Over the past 20 years, ethical brands have risen to prominence. The prevailing discourse implies that this trend has emerged as a result of consumers wanting to make a difference through their Read More »
Article
Key Drivers In Enhancing Actual Purchase of Local Brand in Saudi Arabia: Intention, Patriotism, Trust, Family and Government Support
The study empirically investigates the important antecedents: intention, patriotism, trust, family and government support to actual purchase of local brand in Saudi Arabia. Though lot of attention is Read More »
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