Charities, Connections, and Costs: Why and When Moral Identity Triggers Preferences to Donate Time versus Money
In this article, we propose that motivation to connect with others is a key driver of the effect of moral identity on preference for giving time rather than money. This identity-based motivation
Read More »
2013
• #Social Benefit
The Better You Do, the Worse You Feel: Selective Information Processing Approaches Based on Social Comparisons Moderates the Effect of Absolute Performance on Satisfaction
Consumption settings in which consumers are evaluated in comparison to others are ubiquitous. A prime example of such settings is the postsecondary education industry with, in the USA alone, its 21
Read More »
2013
• #Customer Satisfaction
Malleable Estimation: The Effect of Language Directionality on Spatial Sets
Neoclassical economic theory considers man to be a utility maximizer who will choose the same alternative under any circumstance given it provides to him the maximum utility (Luce 1959). However,
Read More »
2013
• #Personal Choice
Sunny Side Up: How Regret Leads to Defensive Optimis
As one of the negative emotions most tightly related to decision-making, regret has proved an important topic for consumer behavior research (e.g., Simonson 1992, Inman and Zeelenberg 2002). People
Read More »
2013
• #Social Impact
AN INTERNAL STAKEHOLDER APPROACH TO THE EVALUATION OF ETHICAL BEHAVIOUR IN A SOCIAL ENTERPRISE HOTEL
Purpose This study aims to comprehend the meanings of ethical behaviour and the organisational implications for ethics institutionalisation (EI) in a social enterprise hotel. Despite widespread
Read More »
03/18/2024
• #CSR Practice
A Data-Driven Approach for Enhancing Customer Loyalty through Strategic Business Innovations and Technology Integration
Background: Customer trust and loyalty are critical in today’s competitive business environment. Integrating technology, sustainability, and omnichannel approaches has been recognised as a key
Read More »
06/05/2025
• #CSR Practice
Effects of Different Types of Schematic Support on Item and Associative Memory for Brands in Older Consumers
Brand memory is central to brand equity (Keller 1993) (Keller 1993) as well as consumer decision making (Hoyer and Brown 1990; Warlop, Ratneshwar, and van Osselaer 2005; Yoon et al. 2005). It is well
Read More »
2013
• #Human Resources Management
Do You Have to Look Like a Human to Be Smart? An Exploratory Study of the Influence of Anatomy and Expressivity of Domestic Robots
The 500 000 accident-free kilometers travelled by the Google Car is a dramatic example of the future place of domestic robots in everyday life (Rijsdijk and Hultink, 2003). Because of their ability
Read More »
2013
• #Technological Advancement