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Mobile Value-Added Services - A Multidimensional Framework Relating Flanking Apps to a Core Service
Mobile services (e.g. smartphone apps) have become an important instrument in company communication and are often introduced as a flanking service to a core service offering – namely a mobile Read More »
Article
The Impact of Culture on Own-Label Brands Performance
Own-label brands performance varies enormously across countries, with high penetration in western countries but limited success in Eastern countries. This study investigates the impact of national Read More »
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Conditions for Venture Capital Investments – A Fuzzy Set Analysis
This study investigates country-market differences in venture capital investment activities. Based on data from 57 countries, the authors employ a fuzzy set analysis to examine configurations of Read More »
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Antecedents of the Scope of International Co-opetitive Relationships
This study examines the drivers behind the international scope of firms’ co-opetitive relationships. Responses from 4624 firms that partook in the fourth nation-wide Community Innovation Survey in Read More »
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Predevelopment Activities and New Product Performance
Effectively managing predevelopment activities is one of the most important and difficult challenges facing innovation managers. Its importance lies in the fact that effectively performing Read More »
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Complex Modeling of Factors Influencing Market Success of New Product and Service Developments
Identification of drivers of new product success and analysis of their relations are very critical for companies to be successful in their core markets. It is agreed in the literature that firm Read More »
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Aligned and Misaligned Innovation and their Performance Outcomes
In this study, we explicitly connect the literature focusing on the drivers of innovation and the literature explaining the performance outcomes of innovation. We examine if heeding the advice of the Read More »
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Performance Effects of Combining Rational and intuitive Approaches in Making New Product Idea Evaluation Decisions
Empirical research on the performance effects of combining rational and intuitive approaches in making new product idea evaluation (IE) decisions is lacking. This research, therefore, empirically Read More »
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