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Article
Beef meat preferences of consumers from Northwest Italy: Analysis of choice attributes
In this research the importance of several choice attributes of beef for Piedmontese consumers was examined. The survey was conducted on a sample of consumers in sixteen meat stores in Piedmont, Read More »
Article
Time and Space for Robots and AI
The specific gap in the knowledge our videography seeks to address is the influence of robot/artificial intelligence (AI) technology representation on consumer-level timeflow. We study how robot/AI Read More »
Article
Teaching Consumer Resistance in Jamaica: Subvertising in Action
Our videography features a ‘subvertising competition’ among adolescents and mothers in Jamaica, as part of an intervention to build persuasion knowledge by teaching consumer resistance through Read More »
Article
Tattoo: A Perspective Beyond Estethics
Over the past 20 years, tattoos have become extremely popular in Western countries, spreading among several audiences and becoming a very popular form of body modification. Through the centuries, Read More »
Article
Meat the Needs: Ahold Delhaize Sustainable Retailing Model
Intended Contribution to Knowledge. Zero waste initiatives are having a real impact on reducing food waste of edible and inedible parts of food. There are good zero waste practices for diverting food Read More »
Article
From a Culinary Phantasm to an Eudaimonic Well-Being: Exploring The Experience of Amateur Cooking Classes
Intended contribution to knowledge : This research, Consumer Culture Theory and Grounded Theory driven, focuses on the dimensions of the « learning by doing » experience of amateur cooking classes. Read More »
Article
Don’t Troll Me Bro: A Study of Griefing in Video Games
Intended Contribution to Knowledge: The purpose of this study is to examine consumer griefing and toxicity in the context of video games, and seeks to uncover the antecedent, define the process, and Read More »
Article
Crossing Race and Markets: Introducing the Race in the Marketplace Research Network
Both research and practice reveal that race plays a key ideological role in the functioning of consumption markets worldwide (Nopper 2011; Thomas 2017; Zerofsky 2016). However, scholarship on Read More »
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