Planning and Strategy Management
Words Fly, Documents Rest. Restfull Decision Supportive Documents For Marketing Managers. Towards A
In this paper we argue that browser based web technologies and statistical calculation webs-services have attained a degree of maturity that makes it possible to embed powerful Marketing Decision Read More »
Conflict Management Styles And NSD Project Performance Under Different Types Of Conflict
This study adopts a multilevel research approach drawing from both NSD project managers and participants in order to investigate how project manager’s selection of conflict-handling styles affects Read More »
Adopting A Relationship Marketing Approach In Retailing Services Context In Order To Explain
The present study aims to extend our knowledge regarding consumers’ future behaviour towards Private Label Brands (PLBs) by putting together traditionally price-related factors such as price Read More »
Author: Kalliopi Chatzipanagiotou, Spiros Gounaris, Angelos Pantouvakis
Contributor: eb™ Research Team
Business Development: Measurement And Performance
Business development tasks and processes span a growth opportunity’s planning phase and implementation phase. This exploratory study aims at clarifying and empirically verifying the business Read More »
Conceptualization And Validation Of Organizational Networking As A Second-Order Formative Construct
This study operationalizes the construct of organizational networking through a rigorous two-stage scale construction and validation process. The measurement model is conceptualized as a second-order Read More »
Author: Sabrina Thornton, Stephan Henneberg, Peter Naudé
Contributor: eb™ Research Team
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