Public Health

Article

Tens, Hundreds Or Thousands? How Nutritional Information Numerosity Nonconsciously Affects

Obesity is a growing problem in many areas around the globe. It is particularly an issue in the United States where nearly two-thirds of the population is overweight or obese (Flegal et al., 2012). Read More »

Date: 2013
Author: Keith Wilcox, Sonja Prokopec
Contributor: eb™ Research Team
Article

“Top 10” Lists: Public Ads That Hurt The Cause

Whether trying to get people to quit smoking, exercise more often, or simply get out to vote, public service announcements (PSAs) genuinely attempt to promote societal well-being. One pervasive Read More »

Date: 2013
Author: Kimberlee Weaver, Stefan J. Hock, Stephen M. Garcia
Contributor: eb™ Research Team
Article

When Hungry People See Leaner Meals: Hunger Reduces Calorie Evaluations

Consumers may approach product choice when hungry, tired, aroused or distracted. Such motivational states have extensive effects on product judgment and choice, including increases in perceived Read More »

Date: 2013
Author: Aner Tal, Brian Wansink
Contributor: eb™ Research Team
Article

Matching Motivations And Incentives To Combat Tire Pressure Neglect

Energy efficiency plays an increasingly important role in policy because it addresses rising energy prices and the negative externalities of energy consumption from pollution. Although the Read More »

Date: 2013
Author: Mike Yeomans, David Herberich
Contributor: eb™ Research Team
Article

Working Out Consumption: Designing A Robust Information Intervention For Healthful Eating

Providing consumers with calorie information has received a great deal of attention, as municipalities such as New York City have mandated greater disclosure and retailers (including Panera and Read More »

Date: 2013
Author: Indranil Goswami, Oleg Urminsky
Contributor: eb™ Research Team
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