Personal sellers oftentimes experience ambiguity-based role stress, which can diminish sales performance. The process that leads to this adverse effect, however, is not fully understood. We propose a Read More »
With brand consistent employee behavior like brand citizenship behavior (BCB) being the coveted outcome of internal brand management (IBM) mostly affective antecedents like brand commitment and brand Read More »
The historical evolution of industrialization has led to significant transformations in production processes. As this progression moved from manual labor to automation and eventually to Read More »
Until recently, managers and business leaders have tended to assume that organizational reward systems are equally acceptable around the world. However, several recent high-profile failures highlight Read More »
Undeclared work is a predominant form of informal work where work is explicitly hidden, even if there are laws in the country that might recognize it, while informal work also includes economic Read More »