Political Initiative
Towards A Marketing Communications Model For Small Political Parties - A Primary Principles
Purpose Through a comprehensive literature review and data analysis, the purpose of this paper is to adopt a multi-perspective interrelation of different dimensions of existing theory to eventually Read More »
Date: 03/2011
Author: Alkis Thrassou, Demetris Vrontis, Masaaki Kotabe
Contributor: eb™ Research Team
Author: Alkis Thrassou, Demetris Vrontis, Masaaki Kotabe
Contributor: eb™ Research Team
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