Climate Regulating Ocean Plants And Animals Are Being Destroyed By Toxic Chemicals And Plastics,
Marine plants and animals should be thriving in ocean waters because of the current high concentrations of carbon dioxide and nutrients along with slightly elevated temperatures - but they are not. Read More »
Discourses Of Climate Delay
‘Discourses of climate delay’ pervade current debates on climate action. These discourses accept the existence of climate change, but justify inaction or inadequate efforts. In contemporary Read More »
Author: William F. Lamb
Contributor: Giulio Mattioli, Sebastian Levi, J. Timmons Roberts, Stuart Capstick, Felix Creutzig, Jan C. Minx, Finn Müller-Hansen, Trevor Culhane, Julia K. Steinberger eb™ Research Team
A Data-Driven Approach For Enhancing Customer Loyalty Through Strategic Business Innovations And
Background: Customer trust and loyalty are critical in today’s competitive business environment. Integrating technology, sustainability, and omnichannel approaches has been recognised as a key Read More »
Author: Venkataramana Karri, Polamarasetty Nooka Appa Rao, Gopal Krishna Sanapala, V Vijaya Kumar, Venkata Naga Siva Kumar Challa
Contributor: eb™ Research Team
Why Being Green Is Harder Than It Seems: Discovering The Effect Of Green Brand Knowledge On The
Thesis Purpose: The purpose of this study is to quantitatively discover whether green brand knowledge has an effect on the perception of green claims with Swedish Millennials and Gen Z. As to whether Read More »
A Punch Straight For The Heart: Disparaging Political Cartoons And Ethical Guidelines
The field of political cartooning is an important element of editorial commentary in mass media worldwide. The content of cartoons, however, is sometimes disparaging, offensive and hateful toward Read More »
Determinants Of Loyalty In The Relationship Between Liga Antioqueña De Tenis De Campo And Its
In order to have long-lasting relationships with their customers, sports organizations should make good marketing decisions based on studies that identify the characteristics of such relationships. Read More »
Author: Oscar Eduardo Ávila-Rodríguez, Silvana Janeth Correa-Henao, Laura Cristina Henao-Colorado, Héctor Alonso Monroy-Escudero, Jorge Iván Brand-Ortiz
Contributor: eb™ Research Team
EMPREENDEDORISMO SUSTENTÁVEL E O TRIPLE BOTTOM LINE: MAPEANDO A LITERATURA INTERNACIONAL
Sustainable entrepreneurship recently emerged as a theme in entrepreneurship studies. Thus, in the present paper the goal is to map the international production about sustainable entrepreneurship by Read More »
Author: Leandro Rodrigo Canto Bonfim, Afonso Ricardo Paloma Vicente, Fernando Antonio Prado Gimenez
Contributor: eb™ Research Team
Color Correct: The Interactive Effects Of Food Label Coloring And Food Type On Health Perceptions
The purpose of the study is to examine the effects of food label coloring in interaction with food types (healthy and unhealthy) on consumer food healthiness perceptions. The theories of heuristic Read More »
Author: Gergely Nyilasy, Joseph Tan, Jill Lei, Anish Nagpal
Contributor: eb™ Research Team
Creamy Red And Crunchy Blue? How Colour Interacts With Perceptions Of Texture
This study explores the sensory-marketing effects of crossmodal interaction between vision and haptic perceptions of texture. Specifically, we show that moving up the colour spectrum from red to blue Read More »
Visuo-Haptic Integration Increases Purchase Intentions Via Processing Fluency
Consumers often touch products before reaching purchase decisions. However, no study thus far has conclusively clarified whether grasping products for a brief duration promotes purchase intentions. Read More »