Determining the optimal amount of mailings being sent to customers is crucial and requires the specification of relevant mailing variables. Therefore we distinguish different mailing types and sizes
Service providers frequently offer contract plans and bind consumers for the time of the con-tract length in return for a price discount. These contract plans differentiate between consum-ers who
Companies are very interested in obtaining reliable indicators about Consumer Satisfaction once a product has been purchased and used. This study analyzes consumer satisfaction with 130 models of
This research examines managers’, employees’ and caregivers’ perceptions of the magnitude of the service failure in a context of non-profit organizations catering to people with mental
Charitable organisations play an important role in providing services for communities, with most reliant on the support of individuals. Recessions internationally have increased the challenge of