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  • 2018

    Attribution of Authenticity:The Benefits of Self-Disclosure of Unfavorable Information

    In the 2016 U.S. presidential election, questions of authenticity loomed large (Sergent, 2016; Szalai, 2016; Talbot-Zorn & Marz, 2016; Zimmer, 2016; Zogby, 2016). We suggest that when a person

    2018  •   Personal Choice  
  • 2018

    The Impact of Previews on the Enjoyment of Multicomponent Multimedia Experiences

    Previews, ranging from movie trailers to music samplers, commonly preface the consumption of extended multimedia experiences such as movies, television shows, and music. Given the ubiquity of such

    2018  •   Media Reporting  
  • 2018

    Feeling Bad by Wanting More or Wanting More by Feeling Bad: The Materialism - Well-Being Cycle

    Across the world, holding strong materialistic values is associated with reduced subjective well-being. The common inference is that higher levels of consumer materialism uniformly lead to lower

    2018  •   Ethical Culture  
  • 2018

    Meaningful Numbers: Consumer Response to Verbal Reaffirmation of Numerical Nutrition Information

    Although the types of front-of-package (FOP) nutrition labels that best engage and influence consumers’ product evaluations and decision-making processes are still poorly understood (Newman,

    2018  •   Product Labeling  
  • 2018

    The Price of a Threat: How Social Identity Threat Influences Price Sensitivity

    João is a reliable worker in a low-pay but quite stable job. Nonetheless, João is black, uneducated, and lives in a favela. No wonder he is highly sensitive to cues that threaten one or multiple

    2018  •   Discrimination  
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