The Role Of Customer Experience In The Effect Of Online Flow State On Customer Loyalty
Purpose The Internet revolution has radically changed the means of conducting business all over the world in the past few decades. The digital medium enables consumers worldwide to shop online Read More »
Author: Guzide Oncu Eroğlu Pektaş, Adnan Veysel Ertemel, Mustafa Emre Civelek, Murat Cemberci
Contributor: eb™ Research Team
Analysis Of Private Socially Responsible Investment: The Impact Of Personal Concern With Corporate
Are many years that academics and professionals dealing with the so-called socially responsible investment (SRI). Yet, still it persists today the need of a better knowledge of personal reasons Read More »
Author: Francesco Gangi, Ida Camminatiello, Nicola Varrone
Contributor: eb™ Research Team
The Influence Of Marketing Ethics And Consumer Ethics On Consumer Behaviour And Decisions Before
One of the focuses of marketing in a company is how to achieve customer loyalty. That is reflected in how companies maintain brands, consumers, and product-consumer relationships. In some cases, Read More »
Author: Sahri Prayitno, Setyo Riyanto, Luthfita Ayu Diarta
Contributor: eb™ Research Team
Asymmetries And Opportunities: Power And Inequality In Fairtrade Wine Global Production Networks
Fairtrade is changing. The hegemonic certified system, governed by Fairtrade International, has seen some high-profile withdrawals by major processors and retailers in recent months, which is leading Read More »
Fraud Echo Theory (Internal Deception And Echoed Institutional Instability)
What if the real damage of fraud isn’t the act itself, but the silent chaos that follows? In today’s complex institutional ecosystems, fraud is not merely an isolated breach of trust - it is a Read More »
Author: Mbonigaba Celestin, M. Vasuki, A. Dinesh Kumar, K. Vinayakan
Contributor: eb™ Research Team
SKILLS REQUIREMENTS FOR GRADUATES IN INFORMATION TECHNOLOGY TO ENTER THE INDUSTRY 5.0 LABOUR MARKET
Modern industries depend on effective computer systems and a highly skilled digital workforce. As such, economic work sectors in South Africa such as manufacturing, financial services and digital Read More »
DEFINING PRODUCT SELLING AND SOLUTION SELLING: A MULTI-METHOD QUALITATIVE STUDY
Sales in its basic form is quite simple, but in a constantly changing business environment, it has become multifaceted. New types of specialized sales categories are emerging, such as product selling Read More »
REASONS WHY FIRST-YEAR STUDENTS SELECTED A BUSINESS COLLEGE AT A UNIVERSITY: POST-PANDEMIC INSIGHTS
Recruiting and retaining students is increasingly challenging in a highly competitive higher education arena. Various external factors influence first-year students’ choices of career and preferred Read More »
SUCCESSOR SCHOOL FOR HIGHER EDUCATION STUDENTS WITH FAMILY BUSINESS BACKGROUND – A PEDAGOGICAL
Higher education institutions are increasingly recognizing the importance and relevance of teaching entrepreneurship and entrepreneurial teaching. The unspoken assumption in most of our lessons about Read More »
GENDER DISPARITIES IN BEHAVIORAL INTENTION TO USE UNIVERSITY WEBSITES AMONG GENERATION Y STUDENTS
In recent years, there has been growing interest in the role of university websites in higher education. University websites are an important source of information for students, providing access to Read More »