The Role Of Social Responsibility As A Mediating Variable In The Relationship Between Corporate
The study aimed to: identify the role of corporate social responsibility as a mediating variable in the relationship between corporate ethics and consumer brand loyalty. A field study was conducted Read More »
The Emperor’s New Climate Scenarios
Climate-scenario modelling is a structured exploration of different plausible futures. It is a valuable tool for informing investment decision making, risk management and financial system resilience. Read More »
Author: Sandy Trust, Sanjay Joshi, Tim Lenton, Jack Oliver
Contributor: eb™ Research Team
Psychological Contract Violation: A Bridge Between Unethical Behavior And Trust
Formation of intentional relationships which increase the organizational restrictions has confirmed a challenging struggle for managers. The corporation survey of supply chain revealed that the Read More »
Author: Yuris Danilwan, Dewi Budhiartini Yuli Isnaini, Ikbar Pratama
Contributor: eb™ Research Team
Creating Designs To Improve Consumer's Awareness And Purchasing Behavior Towards Ethical Fashion
Apparel industry has a crucial impact on environment. In order to fight against these environmental impacts, there is a substantial development of the ethical fashion. There is a wide variety of Read More »
Chic Strategies: Revolutionizing The Industry Through Innovative Fashion Marketing
The abstract for "Chic Strategies: Revolutionizing the Industry through Innovative Fashion Marketing" delves into the rapidly changing landscape of the fashion industry. It illustrates how innovative Read More »
Letting The Computers Take Over: Using AI To Solve Marketing Problems
Artificial intelligence (AI) has proven to be useful in many applications from automating cars to providing customer service responses. However, though many firms want to take advantage of AI to Read More »
Author: Gijs Overgoor, Manuel Chica, William Rand, Anthony Weishampel
Contributor: eb™ Research Team
Gender Equality: A Tool For Legitimacy In The Fast Fashion Industry
Gender equality is an extremely important issue for all businesses, nevertheless the fast fashionindustry, which targets mainly the female population, faces major challenges related to women Read More »
Why Do Wine Producers Seek A Fairtrade Certification?
Fairtrades engagement in South Africa is unique as it emerged from an initiative of local producers seeking the certification in 2003. Since then, the number of Fairtrade wine farms has steadily Read More »
Relevance Of Branding Of Green IT For Sustainable Development Of IT Companies
Green IT is a buzzword, doing the rounds all over the world these days. Considering today's scenario, we can easily make out the growing awareness of organizations' ecological responsibilities and Read More »
The Influence Of Trust, Advertising, Family On Intentionand Actual Purchase Of Local Brand In Yemen
This empirical research investigates the influence of four predictors of actual purchase of local brand in Yemen. The exogenous variables examined are trust, advertising, family and purchase Read More »
Author: Jamal Mohammed Esmail Al-Ekam, Norashikin Binti Baharom, Nor Ermawati Binti Hussain, Noor Aida Binti Noh, Tuan Rohasnida Binti Tuan Teh, Salniza Salleh, Nik Kamariah Nik Mat
Contributor: eb™ Research Team