Promoting Critical Engagement With Normativity And Perception Bias In Teacher Education
The extensive globalization of English and English language teaching requires us to engage in some critical rethinking of established practices in language pedagogy, most especially with regard to Read More »
The Struggle For Multiple Articulations In Pronunciation In Teacher Education
Consonants and vowel phonemes of the English language are produced by means of some articulations. In the field of phonetics and phonology, oral articulations are primarily divided into primary, Read More »
Effort And Autonomy In Foreign Language Learning: L2 Motivation And Instructed Second
L2 motivation research has traditionally been very popular in Hungary and the aim of this presentation is to summarize some recent empirical results in this context (Csizér, 2020; Csizéret al., in Read More »
Paradigm Shift In Teacher Education In Response To Multilingualism And English In a Changing
In this presentation, I explore the evolving landscape of teacher education in the context of a rapidly changing globalized world characterized by increasing multilingualism and the ubiquitous Read More »
SOUND SYMBOLISM IN MARKETING: AN INTEGRATIVE REVIEW OF MARKETING STUDIES ON SOUND SYMBOLISM
Despite an increase in marketing research on sound symbolism particularly since the beginning of 2000s, there is a lack of integrative review of the empirical marketing studies regarding sound Read More »
Perceived Reasonableness And Morals In Service Encounters
Companies have a moral responsibility to treat customers fairly. One way for companies to do so is to allow their employees to exercise reasonableness in their interactions with customers. We define Read More »
Solidarity TM : Student Activism, Affective Labor, And The Fair Trade Campaign In The United States
Ethical labeling campaigns have become a central means for diffusing and negotiating conflicts between social movements and market actors. Fair Trade was a pioneering ethical label and, by many Read More »
The Nexus Between Corporate Social Responsibility And Corporate Social Performance In The
This research paper examines the connection between corporate social responsibility and corporate social performance in the service-based enterprises sector in Zimbabwe. The existing literature lacks Read More »
Author: Leo T. Mataruka
Contributor: Clara Mapokotera, Joe Muzurura, Walter P. Mkumbuzi eb™ Research Team
Innovations To Advance Sustainability Behaviours
Accelerated (manmade) climate change, and its accompanying waste and resource depletion are triggering an unprecedented serious human and ecological crisis. As a result, climate scientists are Read More »
Author: Janine Dermody, JinHyo Joseph Yun, Valentina Della Corte
Contributor: eb™ Research Team
How Unethical Brands Motivate Self-Interested Behavior Of Consumers
Existing studies have documented that strong consumer-brand relationships can protect a brand from negative consequences of the brand’s unethical behavior. The current research investigates another Read More »
Author: Francielle Frizzo, JoAndrea Hoegg, Paulo Henrique Muller Prado
Contributor: eb™ Research Team