Multiple-criteria Decision-aiding Framework To Analyze And Assess The Governance Of Sustainability
Past and present disasters and scandals, such as the BP Deepwater Horizon oil disaster in the Gulf of Mexico in 2010, the Servier Mediator (Benfluorex) scandal in 2009 and the Enron collapse in 2001, Read More »
Author: Myriam Merad, Nicolas Dechy, Igor Linkov, Fre´de´ric Marcel
Contributor: eb™ Research Team
Place Branding And Sustainable Development: A Scoping Review
Place branding is a multidisciplinary field of research and practice that plays an important role in sustainable development by stimulating economic growth, social prosperity and environmental Read More »
Author: Elisenda Aguilera-Cora, José Fernández-Cavia, Lluís Codina
Contributor: eb™ Research Team
Consumer Ethicality Perception And Legitimacy: Competitive Advantages In COVID-19 Crisis
The article aims to analyze the cause-effect relationship between Brand Ethicality Perception (CPE), legitimacy and purchase intention during the COVID-19 first wave, taking into consideration the Read More »
Author: Gregory Payne, Alicia Blanco-González, Giorgia Miotto, Cristina del-Castillo
Contributor: eb™ Research Team
Determining Effective Sustainable Fashion Communication Strategies
This chapter investigates the current techniques employed by upcycled and sustainable fashion brands to communicate the features and benefits of their products, as well as their benefits to consumers Read More »
Author: Sara Li-Chou Han, Claudia E. Henninger, Phoebe Apeagyei, David Tyler
Contributor: eb™ Research Team
Relevance, Commitment, And Impact: Aspirational Formulations Of Investing-related Influencer
In contemporary society, social media influencers have become mediators of not only commercial but also political and cultural meanings, and their roles are diversifying. In this study, we focus on a Read More »
How To Speak Up Without Starting A Showdown
Misinformation is always problematic, but when it appears alongside pet photos and family updates on social media, it can be especially frustrating. It’s one thing if a stranger spreads falsehoods Read More »
Sustainable Jewellery Practice: A Creative Approach To Communicate Sustainability
This creative research is based on an extensive review of literature that explores both environmental and social concerns in the jewellery industry, relating to the metal mining sector. Issues Read More »
Cues Adopted By Consumers In Examining Corporate Website Favorability: An Empirical Study Of
Purpose - The purpose of this paper is to explore, reconcile and depict corporate website favorability (CWF), its antecedents and consequences in the financial setting in the UK and Russia context. Read More »
Author: Elena Ageeva, Charles Dennis, Pantea Foroudi, TC Melewar
Contributor: eb™ Research Team
Vegetarianism In Russia: The Tolstoy(an) Legacy
The collapse of communist rule in Russia at the beginning of the 1990s revived a whole series of social, cultural, and ideological phenomena that had either lain dormant or been almost entirely Read More »
Building Brands For A Sustainable Future: Integrating Strategy, Consumer Response And Ethical
Aims: This review aims to explore how sustainable branding contributes to long-term brand equity through the integration of strategic positioning, consumer emotional engagement, and ethical Read More »