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THE USE OF E-TECHNOLOGY IN THE REPUBLIC OF CROATIA
The process of transition comprises those European countries that have underwent a change from socialism to capitalism in the last 25 years. One of those countries is the Republic of Croatia. The Read More »
Author: Nada Zgrabljić Rotar, Ljiljana Zekanović-Korona, Božena Krce Miočić
Contributor: eb™ Research Team
AN INTERNATIONAL BANKING STUDY ON THE INFLUENCE OF DEMOGRAPHIC VARIABLES ON RELATIONSHIP MARKETING
The purpose of this study was to use a self-developed questionnaire to conduct a study among banking clients and bank managers to identify the influence of demographic variables on relationship Read More »
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BANKING PROFESSION AND THE GLOBAL FINANCIAL CRISIS: RHETORICAL STRATEGIES OF INSTITUTIONAL WORK
Banking activities today are global in nature and impact industry and governments across the world, as witnessed during the banking industry meltdown during the global financial crisis. We Read More »
THE CHANGE IN PRIVATE EQUITY OPERATIONS AND DIVESTMENT DURING THE RECENT CRISIS: AN EMPIRICAL
This work is focused on the acquisition of minority shareholdings by private equity funds and is organized into different sections. The first section consists in the description of the research Read More »
THE IMPACT OF CORPORATE INCOME TAXATION ON FOREIGN DIRECT INVESTMENT INTO EUROPEAN UNION
This paper investigates the impact of corporate taxation on the location of foreign direct investments in European Union countries. Significant changes have occurred in EU economic environment during Read More »
EVALUATING STRATEGIC DECISIONS BETWEEN REVENUE AND VALUE. THE OUTLOOK FOR THE TERMINI IMERESE
The aim of the paper is to provide an interpretative scheme of the micro-macro interactions which, bearing in mind two perspectives (business oriented and ethic driven), underlines how by taking the Read More »
A STUDY ON KEY DIMENSIONS OF DIFFERENT VARIABLES FOR CONSUMER ACCEPTANCE OF BRAND EXTENSION
A successful brand works as an emotional attachment force that always encourages consumer’s perception toward that brand among the other brands. A new product’s brand name is an important Read More »
MICRO-INSURANCE IN EMERGING MARKET: CHAPTER BANGLADESH
The study focuses on Micro-Insurance in Bangladesh, an emerging market. The policy environment for Micro-Insurance market in Bangladesh is studied with the initiatives by various sectors. This paper Read More »
HOW TO ENHANCE VALUE? A COMPARATIVE APPROACH BETWEEN MARKETING AND FINANCE
What people do with brands has always been considered a source of value for them. Nonetheless, during the last decade, this phenomenon has been accelerated by the rising power of consumer Read More »
COOPERATIVES AND GOVERNANCE: FORWARD-LOOKING OR STUCK IN THE PAST?
Compared to equity-based companies, the challenge posed by partnerships resides in the nature of the undertakings given by their partners and owners, which may be backed by all their personal wealth. Read More »