Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.
Cruise consumers' values have changed. They not only want the many benefits associated with twentieth century cruising, but also want a twenty-first century approach that engages the personal values Read More »
Having analysed dozens of examples of the commitment of international and Canadian businesses in the area of social responsibility, we arrive at the following observations: (1) CSR policies are all Read More »
Abstract Ethical consumerism theory aims to describe, explain, and evaluate the ways in which producers and consumers use the market to support social and environmental values. The literature draws Read More »
This paper aims to provide comprehensive approach to the consumer purchasing behavior towards branded processed food. There are four broad objectives formulated and subsequently hypothesis was tested Read More »
The literature on corporate social responsibility (CSR) has often highlighted the importance of the organizational outcomes that originate from addressing the concerns of society. This review Read More »