Commitment To Virtuous Behaviors - How Self-Control Shapes Commitment To Near Versus Distant
Virtuous behaviors are behaviors that people believe they ought to do, but might find them difficult (Ein-Gar, Goldenberg, & Sagiv, 2013; Read, Loewenstein, & Kalyanaraman, 1999). Read More »
Retail Shopper Confusion: An Explanation Of Avoidance Behavior At The Point-of-Sale
To introduce the new construct of retail shopper confusion (RSC), the authors demonstrate, in three studies, that: (1) properties of the environment, including variety, novelty, complexity, and Read More »
The Means To Justify The End: How The Way In Which Decisions To Intervene Are Communicated To Users
Cyber harassment does not only have harmful effects for social network sites, because victims tend to exit the service (Avery 2010; Martin and Smith 2008), but the emotional distress brought on by Read More »
Selfish Or Selfless? On The Signal Value Of Emotion In Altruistic Behavior
Emotions are both a motivating force and a consequence of consumer prosocial behavior. The debate over whether people are truly altruistic has often focused on the direction of emotion that someone Read More »
Author: Alixandra Barasch, Emma E. Levine, Jonathan Z. Berman, Deborah A. Small
Contributor: eb™ Research Team
Benefiting From Inequity Promotes Prosociality
People care about fairness. In our interpersonal relationships, we strive to maintain an equitable balance of costs and benefits (Fiske, 1991), and even in economic games with strangers people are Read More »