THE IMPACT OF SOCIALLY CONSCIOUS BEHAVIOR ON PATIENTS’ INTENTION TO INNOVATE: THE MODERATING
Recent research has revealed that patients and their caregivers, as end users of healthcare products and services, are not only drivers of institutional research, but also inventors of a multitude of Read More »
Author: Marija Sarafinovska, Stefan Markovic, Mehdi Bagherzadeh
Contributor: eb™ Research Team
EXPLORING AND COPING WITH THE ETHICAL CHALLENGES OF CO-CREATION IN THE PHARMACEUTICAL AND MEDICAL
Enhanced firm-stakeholder interconnectivity has made the environments they operate in more transparent, giving rise to ethical issues that are not always considered. Ethicality should be a concern Read More »
Author: Marija Sarafinovska, Stefan Markovic, Richard Gyrd-Jones
Contributor: eb™ Research Team
Patients As Innovators: An Empirical Study Of Patients’ Role In Innovation In The Healthcare
This dissertation investigates two distinct but interrelated phenomena of user innovation and user co-creation in a healthcare context. We explore the role of patients (end users of healthcare Read More »
THE MODERATING ROLE OF GENERATION DIFFERENCES DETERMINANT FACTORS OF SUSTAINABLE APPAREL BEHAVIOR
Consumer awareness of the negative impacts of fast fashion has driven a shift towards sustainable apparel. This study aims to understand the determinants of consumer intention to engage in Read More »
How Fast Should Fashion Really Be? An Investigation Into Whether It Is Possible For ‘Fast
In the last decade, there have been a number of fatal disasters in garment factories across the world, with many of these factories producing garments for the ‘fast fashion’ industry. With the Read More »