Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

Regimes Of Meaning And Forms Of Mediation In Post-digital Marketing Strategies

In the short story that, in the Portuguese translation, lends the title of the book — Absolutamente nada e outras histórias (Absolutely nothing and other stories) —, Robert Walser introduces us Read More »

Date: 11/22/2021
Author: João Batista Ciaco
Contributor: eb™ Research Team
Article

ADOLESCENCE - SABLA VIS A VIS KANYASREE- A STEP TOWARDS WOMEN EMPOWERMENT

Adolescence is a crucial stage in a girl's life, shaping her future aspirations and overall development. In India, various government initiatives have been launched to empower adolescent girls and Read More »

Date: 01/2025
Author: Manas Chakrabarty
Contributor: eb™ Research Team
Article

TRANSFORMING JHARKHAND'S TOURISM SECTOR: THE INFLUENCE OF E-COMMERCE

Jharkhand, a state celebrated for its vibrant cultural heritage, stunning landscapes, and tribal customs, possesses considerable tourism potential. Nevertheless, the industry remains underdeveloped Read More »

Date: 01/2025
Author: Mamta Rani, Amitava Samanta
Contributor: eb™ Research Team
Article

EMPOWERING FINANCIAL INDEPENDENCE: THE ROLE OF E-COMMERCE IN PROMOTING FINANCIAL INCLUSION FOR

Today e-commerce has revolutionized business dynamics worldwide, offering women entrepreneurs new avenues for financial inclusion and economic empowerment. E-commerce is the wave of the future which Read More »

Date: 01/2025
Author: Saba Yasmin, Mokhtar Alam
Contributor: eb™ Research Team
Article

THE ROLE OF SOCIAL MEDIA AND E COMMERCE IN EMPOWERING WOMEN ENTREPRENEURS

The advent of digital technologies, particularly social media and e-commerce platforms, has ushered in a new era of opportunities for women entrepreneurs worldwide. These digital tools have Read More »

Date: 01/2025
Author: Puja Kumari
Contributor: eb™ Research Team
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