Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

When Do Unethical Brand Perceptions Spill Over To Competitors?

We examine whether the unethical actions of marketplace brands (e.g., the Volkswagen emissions scandal) hurt the ethical perceptions of competing brands (e.g., Ford, BMW). Across two studies, we find Read More »

Date: 09/09/2016
Author: Rebecca K. Trump, Kevin P. Newman
Contributor: eb™ Research Team
Article

Branding In The Eye Of The Storm: The Impact Of Brand Ethical Behavior On Brand Commitment During

The purpose of this study is to determine how consumer perceptions of brand ethical behavior can affect their commitment to brands during turbulent times. A study of the effects of perceived ethical Read More »

Date: 10/10/2022
Author: Jose Ribamar Siqueira Junior, Enrique ter Horst, German Molina, Laura H. Gunn, Felipe Reinoso-Carvalho, Burcu Sezen, Nathalie Peña‑García
Contributor: eb™ Research Team
Article

Sustainability Of Indonesian Islamic Banking In Terms Of Corporate Ethical Identity And Corporate

This study empirically aims to analyse the strengthening of corporate identity and governance performance on the sustainability of Islamic banking in Indonesia, the influence of corporate identity Read More »

Date: 2022
Author: Budi Sukardi, Agung Abdullah, Fuad Dhiya UlHusaen
Contributor: eb™ Research Team
Article

Identification Of New Physiological Parameters For Monitoring Chronic Stress In Growing Pigs : Hair

The main objective of this thesis is to identify and study the feasibility and reliability of hair cortisol and salivary Chromogranin A (CgA) as indicators of chronic stress in growing pigs. In this Read More »

Date: 11/30/2016
Author: Nicolau Casal i Plana
Contributor: eb™ Research Team
Article

Production Diseases And Farm Animal Welfare: What Do The Public Think?

The intensification of animal production has been associated with an increased incidence of production diseases, which can negatively impact upon farm animal welfare (FAW). While there is Read More »

Date: 12/2017
Author: Beth Clark
Contributor: eb™ Research Team
Would you like to share articles and contribute to the eb™ Journal?

If you would like enhanced access to the material on this site, including the ability to download documents as well as submit your own, or other interesting articles for inclusion in the eb™ Journal, join the Founders Circle forming now.

Start Here