Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.
Despite early suggestions that product characteristics might play a significant role at the stage of disposition (Jacoby, Berning, and Dietvorst 1977), extant research focused largely on the impact Read More »
One co-author’s mother cheerily donates her clothing to a local charity and revels in her quarterly yard sales. She reports her deep affinity for the environment and avoidance of waste, akin to the Read More »
Increasingly, organizations are proclaiming their values by taking stands on controversial social issues. These actions often take the form of corporate social responsibility (CSR). However, little Read More »
Volunteer tourism is seen as a form of good will tourism (Sin 2009), appealing to those who want to make a difference whilst travelling. Despite growing scrutiny over this utopian framing of Read More »
Prosocial behavior is contagious, such that prior work has shown people (across all ages) rely on social examples –whether and what others contribute – as guides of their own prosocial decisions. Read More »