Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

Volcanic Matters: Magmatic Cinema, Ecocriticism, And Italy

Return to the Aeolian Islands (Fughe e approdi, 2010) chronicles director Giovanna Taviani’s journey to the Aeolian Islands, a volcanic archipelago off the coast of Sicily and setting for a host of Read More »

Date: 02/2016
Author: Elena Past
Contributor: eb™ Research Team
Article

"I Wish No Living Thing To Suffer Pain”. Percy Bysshe Shelley E La Dieta Vegetariana

Percy Bysshe Shelley began a mild form of vegetable diet. In many of his works (A Refutation of Deism, e Revolt of Islam, Prometheus Unbound, Alastor) Shelley dealt with the issue of natural diet, Read More »

Date: 02/2016
Author: Franco Lonati
Contributor: eb™ Research Team
Article

Man And Landscape In Old English Literature

The purpose of this paper is to study the relationship between man and landscape in Old English literature starting from the assumption that, during the Middle Ages, landscape was not merely a Read More »

Date: 02/2016
Author: Elisa Ramazzina
Contributor: eb™ Research Team
Article

“Earth! Have They Gone Into You?” An Ecocritical Reading Of The Relationship Between Man,

This paper considers some of the poems written by the English soldier-poet Isaac Rosenberg during the First World War in order to show his ecological awareness in the depiction of and reflection upon Read More »

Date: 02/2016
Author: Erica Maggioni
Contributor: eb™ Research Team
Article

“Direction? ... There Was No Direction. The Prairie Stretched To The End Of The World”.

Black Soil, a novel written by an Irish pioneer woman, tells about her arrival and settlement in the Iowa prairies in the second half of the 19th century. The goal of my essay is to investigate the Read More »

Date: 02/2016
Author: Paola A. Nardi
Contributor: eb™ Research Team
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