Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

TRANSFORMING AFTER-SALES SERVICE TO THE CUSTOMER SUPPORT SYSTEM (CSS): THE CONTINGENCY THEORY

Since the concept of "supply chain management" has been raised in the 19th century, many of the related discussion mainly focus on the manufacturing-based industry. In 1988, Vandermerwe and Rada Read More »

Date: 2011
Author: Sonia M. Lo
Contributor: eb™ Research Team
Article

MARKETING AND SALES CONFLICT: ANTECEDENTS AND CONSEQUENCES

This is a summary of a dissertation which focuses on the relationships between the Marketing and Sales departments, exploring specific organizational and functional factors as sources of Read More »

Date: 2011
Author: Konstantinos Lionakis, George J. Avlonitis
Contributor: eb™ Research Team
Article

MONEY LAUNDERING POLICIES IN THE GREEK BANKING SECTOR AND PERSPECTIVES RELATED TO AN EFFECTIVE

This paper analyses the money laundering policies in the Greek Banking Sector. It identifies and scrutinizes the causes that led to the implementation of policies against money laundering and it Read More »

Date: 2011
Author: Christos Lemonakis, Michalia Kadianaki, Constantin Zopounidis, Fotini Voulgaris
Contributor: eb™ Research Team
Article

DETERMINANTS OF EARLY RETIREMENT IN THE EUROPEAN UNION

Early retirement is a phenomenon which has been studied in some depth in the last three decades. However, the literature has not studied adequately the variables that relate to the desired age of Read More »

Date: 2011
Author: Iasonas Lamprianou
Contributor: eb™ Research Team
Article

SOCIAL MEDIA MARKETING AS AN ENTREPRENEURIAL LEARNING PROCESS

The purpose for this paper is to explore social media marketing from the perspective of entrepreneurial learning. The theoretical basis consists of contributions from the fields of organisational Read More »

Date: 2011
Author: Stefan Lagrosen, Pernilla Josefsson
Contributor: eb™ Research Team
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