Ethical Brand Journal

Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.

Article

DEVELOPING A STRATEGIC ALLIANCE: CASE STUDY OF PERUVIAN PHARMACEUTICAL LABORATORY

The case seeks to identify some of the issues encountered in the development and growth of a family-owned firm in the pharmaceutical business in Lima, Peru. Having overcome the initial challenges of Read More »

Date: 2011
Author: E.N. Roussakis, Edmundo R. Lizarzaburu
Contributor: eb™ Research Team
Article

THE USE OF E-TECHNOLOGY IN THE REPUBLIC OF CROATIA

The process of transition comprises those European countries that have underwent a change from socialism to capitalism in the last 25 years. One of those countries is the Republic of Croatia. The Read More »

Date: 2011
Author: Nada Zgrabljić Rotar, Ljiljana Zekanović-Korona, Božena Krce Miočić
Contributor: eb™ Research Team
Article

AN INTERNATIONAL BANKING STUDY ON THE INFLUENCE OF DEMOGRAPHIC VARIABLES ON RELATIONSHIP MARKETING

The purpose of this study was to use a self-developed questionnaire to conduct a study among banking clients and bank managers to identify the influence of demographic variables on relationship Read More »

Date: 2011
Author: Chantal Rootman, Madele Tait,, Gary Sharp
Contributor: eb™ Research Team
Article

BANKING PROFESSION AND THE GLOBAL FINANCIAL CRISIS: RHETORICAL STRATEGIES OF INSTITUTIONAL WORK

Banking activities today are global in nature and impact industry and governments across the world, as witnessed during the banking industry meltdown during the global financial crisis. We Read More »

Date: 2011
Author: Suhaib Riaz, Hari Bapuji, Sean Buchanan
Contributor: eb™ Research Team
Article

THE CHANGE IN PRIVATE EQUITY OPERATIONS AND DIVESTMENT DURING THE RECENT CRISIS: AN EMPIRICAL

This work is focused on the acquisition of minority shareholdings by private equity funds and is organized into different sections. The first section consists in the description of the research Read More »

Date: 2011
Author: Marco Remondino, Roberto Schiesari
Contributor: eb™ Research Team
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