Welcome to the first iteration of the eb™ Journal. At this stage, it contains over one thousand academic papers and other research that have been produced over several decades by over two thousand authors from around the world. The vast majority are selected because they use terms such as ethical brand and ethical branding to characterise settings and outcomes in many different techno-industrial consumption contexts that concern the social, economic and environmental well-being of humanity.
Cooperative promotion is an important instrument for aligning manufacturer and retailer decisions in marketing channels. On the other hand, bargaining seems to be critical for marketing channel Read More »
The aim of this paper is to study the role of globalization in sustainable tourism focusing on the area (region) of the Mediterranean and then to Albania, which is one of the members of this area. Read More »
This paper presents empirical evidence on the relationship between corporate governance deficiencies and the incidence of management perpetrated fraud. Based on a sample of Australian public Read More »
Online retailing is growing rapidly; according to all estimates, it will account for a significant percentage of retail sales in the future. Shopping online has become part of some consumers’ daily Read More »
In a changing economic climate, characterised by pressures to improve productivity and reduce costs, performance management has a more central role in helping to ensure competitive advantage. Read More »